Best SERP API Providers: #1 Is Accurate
In today’s digital economy, visibility on search engines is paramount. With nearly 93% of all web traffic originating from a search engine, businesses live and die by their rankings. The challenge, however, is that obtaining accurate, real-time Search Engine Results Page (SERP) data is increasingly difficult. Manually checking your rankings is not only time-consuming but also highly unreliable due to personalized results, geographic targeting, and CAPTCHAs. This leads to flawed SEO strategies, wasted marketing budgets, and a constant struggle to keep up with competitors.
The problem is compounded by search engines actively working to prevent automated scraping. They deploy sophisticated anti-bot measures, making it nearly impossible for a homemade script to consistently gather clean data. You risk getting blocked IPs, receiving misleading information, or spending more time on maintenance than on analysis. This is where a professional SERP API becomes essential. These services act as a specialized key, unlocking the data you need by handling proxy management, CAPTCHA solving, and browser fingerprinting automatically. They deliver structured, parsable data directly to your application, allowing you to focus on turning raw data into actionable business intelligence.
What is SERP API
A SERP API is a specialized tool that allows you to programmatically collect data from a Search Engine Results Page (SERP).
Instead of manually typing a query into a search engine and copying the results, a SERP API automates this process on a large scale, returning clean, structured data in a machine-readable format like JSON.
In essence, it acts as a bridge between your application and a search engine’s live results.
Key Functions and Problems Solved
Manually scraping search results is difficult because search engines use sophisticated methods to prevent it. A SERP API is designed to overcome these challenges:
- Bypasses Blocks and CAPTCHAs: It uses vast networks of proxies (datacenter, residential, mobile) to rotate IP addresses, preventing your requests from being blocked and automatically solving any CAPTCHAs that appear.
- Provides Accurate, Geo-Specific Data: Search results vary based on location. A SERP API allows you to request data from any specific country, city, or even precise coordinates, ensuring you receive accurate, localized results rather than personalized ones based on your own location.
- Handles Parsing: Search engine layouts change frequently, which can break custom-built scrapers. SERP API providers constantly maintain their parsers to ensure you always receive consistently structured data, regardless of backend changes.
- Enables Scalability: You can make thousands or even millions of search requests without a decline in performance, a task that is impossible to perform manually.
List of Best SERP API Providers in 2025
| Provider | Key Features | Starting Price | Best For | Data Formats |
| Decode | Real-time & synchronous results, AI-powered parsing, 99.9% uptime | $25/month | Startups & SMBs | JSON, HTML |
| Bright Data | Large proxy network, Search Engine Crawler, 100% success rate | $17.50/GB (PAYG) | Large-scale enterprise data operations | JSON, HTML, CSV |
| Infatica | Ethical sourcing, residential proxies, city-level targeting | $96/month (8 GB) | Market research & ad verification | JSON, HTML |
| ScraperAPI | Anti-bot bypass, JS rendering, easy integration | $49/month | Developers & tech-savvy marketers | JSON, HTML |
| Oxylabs | Enterprise-grade, 100% success rate, dedicated account management | $99/month | SEO agencies & large businesses | JSON, HTML, CSV |
| NetNut | ISP proxies, high-speed connections, rotating residential IPs | $25/GB (PAYG) | Price monitoring & time-sensitive tasks | JSON, HTML |
1. Decode
Decode is a powerful player focused on providing a simple yet robust solution for accessing parsed SERP data. It is designed to be developer-friendly, offering real-time, synchronous API requests that deliver structured JSON results without the user needing to build their own parsers.
This focus on ease of use makes it an excellent choice for startups and marketing agencies that need accurate SERP data without the overhead of complex systems.
The platform prides itself on a 99.9% uptime guarantee and an AI-powered engine that adapts to search engine layout changes automatically.
Features
- AI-Powered Smart Parser
- Real-time & Synchronous API
- Supports all major search engines
- Pay-as-you-go pricing model
Pros
- Extremely easy to integrate and use.
- AI parsing ensures data consistency even when SERPs change.
- Cost-effective for smaller projects.
Cons
- Smaller proxy pool compared to industry giants.
- Fewer advanced features for highly complex data extraction.
Pricing
| Plan (Requests) | Total Monthly Cost | Cost per 1K Requests | Savings |
|---|---|---|---|
| 90K | $29 + VAT | $0.32 | – |
| 700K (Popular) | $99 + VAT | $0.14 | 56% |
| 2M | $249 + VAT | $0.12 | 63% |
| 4.5M | $499 + VAT | $0.11 | 66% |
| 10M | $999 + VAT | $0.10 | 69% |
| 22.2M | $1999 + VAT | $0.09 | 72% |
| 50M | $3999 + VAT | $0.08 | 75% |
2. Bright Data
Bright Data is one of the most recognized names in the web data industry. Their SERP API is built on their extensive proxy network of over 72 million IPs.
Their “Search Engine Crawler” tool is an enterprise-grade solution engineered to deliver 100% successful results from any search engine, supporting various data formats like JSON and HTML.
Bright Data is ideal for businesses that require high volumes of reliable, geo-targeted SERP data for competitive analysis, market research, and brand protection.
Features
- Massive network of over 72 million IPs.
- Guaranteed 100% success rate with the Search Engine Crawler.
- City and country-level geotargeting.
- Real-time crawling capabilities.
Pros
- Unmatched scale with a vast and diverse IP network.
- High reliability for mission-critical data operations.
- Excellent for precise geo-targeting.
Cons
- Pricing can be complex and expensive for smaller users.
- The platform can have a steeper learning curve for beginners.
Pricing
| Plan | Cost per 1K Results | Monthly Cost | Description |
|---|---|---|---|
| Pay As You Go | $1.50 | Pay-as-you-go (No commitment) | Pay-as-you-go without a monthly commitment |
| Growth | $1.27 | $499 | Tailored for teams looking to scale their operations |
| Business | $1.12 | $999 | Designed for large teams with extensive operational needs |
| Premium | $1.05 | $1999 | Advanced support and features for critical operations |
3. Infatica
Infatica emphasizes its ethically sourced residential and mobile proxy network, which powers its SERP data gathering capabilities.
By routing requests through real user devices, their service achieves a high success rate for SERP scraping, making it highly effective for localized SEO monitoring and ad verification.
The service provides granular targeting options, including country, city, and provider, ensuring that the SERP data you retrieve is accurate for the specific location you are targeting.
Features
- Ethically sourced residential proxy network.
- Precise city-level targeting.
- Sticky and rotating sessions for complex workflows.
- API designed for high-volume requests.
Pros
- High-quality residential IPs appear as genuine users.
- Excellent for tasks requiring localized SERP data.
- Stable sessions are ideal for multi-step scraping tasks.
Cons
- Higher starting price point compared to some competitors.
- Focus is more on the underlying proxies than a full-service, pre-parsed SERP API.
Pricing
| Plan | Monthly Price | API Credits | Threads |
|---|---|---|---|
| Small Project | $25 | 250K | 10 |
| Medium Project | $90 | 1M | 50 |
| Large Project (Most Popular) | $240 | 3M | 100 |
| Enterprise | From $1000 | Custom | Custom |
4. ScraperAPI
ScraperAPI is a tool that simplifies web scraping by handling proxies, browsers, and CAPTCHAs. While not exclusively a SERP API, it is highly effective for fetching search engine results pages.
You make a single API call, and it returns the raw HTML, bypassing any blocks. It supports JavaScript rendering, ensuring you get the full data from dynamic search engines.
It’s a favorite among developers who prefer to handle their own data parsing and need a reliable way to access raw SERP content.
Features
- Handles proxy rotation and CAPTCHA solving automatically.
- JavaScript rendering capabilities.
- Geotargeting across dozens of countries.
- Customizable request headers and types.
Pros
- Very developer-friendly and easy to integrate.
- Effectively handles almost all anti-bot mechanisms.
- Cost-effective, with a generous free tier to start.
Cons
- Returns raw HTML, requiring you to build your own parser for SERP data.
- Less efficient for users who need pre-parsed, structured data out of the box.
Pricing
| Plan | Monthly Price (Billed Annually) | API Credits | Concurrent Threads | Geotargeting |
|---|---|---|---|---|
| Hobby | $44 | 100,000 | 20 | US & EU regions only |
| Startup | $134 | 1,000,000 | 50 | US & EU regions only |
| Business | $269 | 3,000,000 | 100 | All country-level |
| Scaling (Most popular) | $427 | 5,000,000 | 200 | All country-level |
5. Oxylabs
Oxylabs is a top-tier, enterprise-focused SERP API provider known for performance and reliability. They guarantee a 100% success rate and deliver structured JSON results from major search engines, complete with rich data points like “paid,” “organic,” and “featured snippets.”
With dedicated account management and robust customer support, it is a premium choice for SEO agencies and e-commerce platforms that need flawlessly parsed SERP data without failure.
Features
- 100% success rate with a self-adapting parser.
- Delivers structured, ready-to-use JSON data.
- Excellent customer support with dedicated account managers.
- Supports JavaScript rendering for dynamic content.
Pros
- Premium performance for mission-critical tasks.
- Provides parsed, structured data out of the box, saving development time.
- Exceptional, white-glove customer support.
Cons
- One of the more expensive options on the market.
- May be overkill for small-scale projects or individual users.
Pricing
| Plan | Price (per month) | Results Included |
|---|---|---|
| Free trial | $0 | Up to 2,000 |
| Micro | $49 +VAT | Up to 98,000 |
| Starter | $99 +VAT | Up to 220,000 |
| Advanced | $249 +VAT | Up to 622,500 |
6. NetNut
NetNut’s SERP API solution is built on its innovative ISP proxy network, offering the speed of datacenter proxies with the legitimacy of residential IPs. This makes their service exceptionally fast and stable.
It’s a perfect fit for time-sensitive SERP tasks like real-time rank tracking, price intelligence from shopping results, and ad verification where speed is a critical factor.
Their API provides access to a massive, rotating pool of IPs, ensuring high success rates for any data collection task.
Features
- Direct connectivity to ISPs for high-speed performance.
- Static ISP, rotating residential, and datacenter proxies.
- Unlimited concurrent connections.
- Dedicated private proxy pools.
Pros
- Extremely fast and stable due to the ISP proxy network.
- Highly effective for real-time SERP data extraction.
- Flexible plans tailored to different use cases.
Cons
- The credit-based system can be less predictable than fixed-rate plans.
- The user interface is more functional than intuitive.
Pricing
| Plan | Included Requests | Cost per 1K Requests | Total Annual Cost |
|---|---|---|---|
| Production | 1M | $1.08 | $1,080 |
| Semi-Pro (Most Popular) | 10M | $0.64 | $6,480 |
| Professional | 50M | $0.45 | $22,500 |
| Master | 100M | $0.36 | $36,000 |
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FAQs
1. What is a SERP API?
A SERP API (Search Engine Results Page Application Programming Interface) is a service that automates scraping search engine results, delivering structured data (like JSON) directly to your application.
2. Why use a SERP API instead of building my own scraper?
A SERP API handles complexities like IP rotation, CAPTCHA solving, and browser management, ensuring a high success rate and saving significant development time and cost.
3. Is using a SERP API legal?
Yes, scraping publicly available data is generally legal. However, it’s crucial to respect the terms of service of both the API provider and the search engine and to use the data ethically.
4. How do I choose the right SERP API provider?
Consider your project’s scale, budget, and technical needs. For ease of use and parsed data, look at Decode or Oxylabs. For developers building their own solution, consider ScraperAPI.
5. What kind of data can I get from a SERP API?
You can retrieve organic results, paid ads, featured snippets, knowledge panels, local packs, shopping results, and more.
6. How do SERP APIs handle CAPTCHAs and IP blocks?
They use large pools of proxies (residential, datacenter, ISP) to rotate IPs and employ sophisticated CAPTCHA-solving technology to bypass security checks automatically.
7. Can I get search results from different locations?
Yes, all major SERP APIs offer geo-targeting, allowing you to request search results as if you were searching from any specific country, state, or city.
8. Do these APIs work with Google, Bing, and other search engines?
Yes, top-tier providers support all major search engines, including Google, Bing, Baidu, Yandex, and DuckDuckGo.
Conclusion
Selecting the right SERP API provider is a critical decision that directly impacts the quality of your SEO and marketing data. The best choice depends entirely on your specific requirements.
For developers and startups prioritizing ease of use, Decode and ScraperAPI offer powerful, cost-effective solutions. For large enterprises where data volume and reliability are non-negotiable, Bright Data and Oxylabs stand out with their vast infrastructure and guaranteed success rates. Meanwhile, NetNut excels with high-speed ISP proxies ideal for time-sensitive tasks, and Infatica provides an ethical, residential-based solution perfect for localized market research. By leveraging one of these specialized services, you can bypass the common pitfalls of data collection and focus on transforming accurate SERP data into a competitive advantage.